MATS Art Challenge | Packaging Design
I entered the MATS Art Challenge to create and illustrate an India Pale Ale (IPA) craft beer label. It was a very open brief where you can use any medium, colour and brewery name and beer title. I had a huge amount of fun create the designs for this – you could only enter one design for the competition but I had two in my mind that I wanted to trial. The ‘Brain Juice’ was the one I ended up entering and I’m incredibly happy to say I was a joint winner for the competition! I was really happy with the result of ‘The Reaper’s Remorse’ and this one was actually my favourite. I put the two designs out for people to vote against and the ‘Brain Juice’ was voted just ahead of RR – just as well I listened to my audience 🙂
Need a brand identity creating for your business?
If you’re in need of an illustrator and designer to create a new and exciting look for your product, please drop me an email! I’d love to hear more about your project.